Reha Group was founded with a singular conviction: that Africa's growth demands a reliable, trusted partner to source world-class equipment and commodities from global markets.
Reha Group operates through two complementary divisions: Reha China, our machinery and equipment sourcing arm headquartered in Shenzhen, and Reha Trading PLC, our registered Ethiopian entity handling import-export and commodity trading in East Africa.
Our founders recognized that African infrastructure projects — from highways to hydropower dams — required access to quality Chinese equipment, but that the sourcing, logistics, and customs process was often opaque and unreliable. Reha Group was created to close that gap.
Today, we serve government agencies, international contractors, and private enterprises across 30+ countries, delivering everything from precision surveying instruments to premium Ethiopian coffee exports.
To become the leading Africa-Asia trading bridge — a company that African businesses instinctively trust for sourcing, procurement, and commodity trade, and that Chinese manufacturers rely on for their African market entry.
To deliver reliable sourcing, quality supply, and long-term partnerships that power Africa's infrastructure growth. We do this through deep market knowledge, rigorous supplier vetting, and a relentless commitment to on-time delivery.
We source only the highest quality equipment and commodities, verified against rigorous standards before delivery.
We build relationships on complete honesty — clear pricing, realistic timelines, and open communication.
We invest in long-term relationships, not transactions. Your success is the measure of ours.
Offices in Ethiopia and China give us unique access to both markets, enabling us to serve clients that others cannot.
Based in Shenzhen, the manufacturing heart of China, Reha China maintains direct relationships with over 50 equipment manufacturers. We conduct factory audits, quality inspections, and coordinate all logistics for delivery to Africa.
Our team speaks Mandarin, Amharic, and English — ensuring seamless communication across every stage of your procurement journey.
Registered in Addis Ababa, Ethiopia, Reha Trading PLC serves as our East African operations hub. We hold all necessary Ethiopian business licenses for import, export, and general trading activities.
Our coffee export program connects Ethiopian smallholder farmers with international specialty buyers, ensuring fair prices and consistent quality grading from farm to container.